This workshop picks up where our Facebook Ads 101 left off. We will dive deeper into your target audiences, discuss how to create split test ads, how to read and understand the analytics from the ad, and look at the integration between your ads and Google Analytics.
Requirements:
Must have a personal Facebook account and a Facebook Business Page already set up (ad spends are run through a personal account, but ads themselves are run on Business Pages). You must also have a laptop to create your ad with. We do not supply computers. You must have a good understanding of the basics of Facebook Ads (or completed our Facebook Ads 101 workshop).
Beverages and snacks will be provided.